SEO
Why Most B2B SEO Strategies Fail Before They Start
It is not about keywords. It is about whether anyone with buying intent can actually find you. Quilla on what most B2B companies get wrong.
You know your business better than anyone. We know how to make more of the right people choose it.
We help ambitious B2B founders grow through search, AI visibility, paid media, content, and straight-talking consultancy.
Trusted by B2B businesses across Europe and North America.
We have worked with
What we solve
Why we are different
We embed. We take ownership. We deliver.
Always senior. Always direct.
You deal with Ben and Sarah. No account managers, no briefing chains, no juniors doing the actual work.
Take what you need.
One service or all six. We scope around your business, not around a retainer template.
No black boxes.
You will always know what your money is doing, what is working, and what is not.
Full department output. Two people.
We use AI-powered systems to do in hours what traditionally took teams weeks. We build for compounding returns, marketing infrastructure that gets more effective over time, not campaigns that stop the moment you stop paying.
Not an agency. Two marketers. Twenty-five years of experience. Embedded inside your business and accountable for the outcome.
The strategic thinking of a CMO. The execution of a full team. Without either price tag.
Meet Ben and Sarah
Ben Quinney
13 years MD. Multi-industry, multi-market, no shortcuts.
Sarah Dillamore
12 years senior strategy. Knows what good looks like.
Who we work with
We are built for a specific kind of business. Are you it?
We work best with founders who are past the stage of wondering whether marketing matters. You know it does. You just need it done properly, by people who are genuinely invested in the outcome.
- You have something real to sell Your product solves a genuine problem. You do not need us to invent a story around it. You need more of the right people to find it and choose it.
- Someone with skin in the game We work best with people who have a genuine stake in the outcome. Founders, commercial leads, or senior hires with real authority. If every decision needs six sign-offs, we are probably not the right fit.
- You are ready to invest properly Engagements start from 3,000 per month. Below that threshold we cannot do the work justice. We would rather tell you that now than take your money and underdeliver.
Client result
ConnectaVerse
From broken foundations to acquired by a global platform.
ConnectaVerse came to us with broken tracking, no SEO strategy, and unclear positioning. Eighteen months later, they were acquired by Helios — an AI-powered global HR and payments platform operating across 60 countries.
We had worked with three agencies before Quilla. This is the first time we have felt like someone actually understood our business.
Thinking
Straight talk on B2B marketing.
AI
What AI Actually Changes About B2B Marketing
Practical observations from using AI daily across five marketing disciplines. What changes, what does not, and what it means for your business.
Paid Media
The LinkedIn Ads Metric Most B2B Companies Are Ignoring
Cost per lead is the wrong number to optimise for. Here is what actually matters when running LinkedIn Ads for B2B.
Talk to us. No pitch. No pressure.
Tell us what you are trying to achieve. We will tell you honestly whether we can help — and if we cannot, we will point you in the right direction.